The Rise of Smart, Connected, and Safety-Driven Vehicle Accessories


The rise of smart, connected, and safety-enabled vehicle accessories

This article is written by Vishal Kaul, CEO, Uno Munda Aftermarket.India’s automotive ecosystem is undergoing a significant transformation. As one of the world’s largest automotive markets, India is experiencing rapid change due to rising vehicle ownership rates, increasing use of digital technologies, and increased emphasis on road safety initiatives. According to ICRA, post-automotive revenue was around Rs 99,500 crore in FY 2025 and is expected to reach around Rs 1.55 lakh crore by FY 2030, highlighting the market opportunities and prospects. This evolution is significantly redefining consumer expectations. Vehicles are no longer seen as the only means of transportation. They are now becoming technologically advanced, intelligent systems. As a result, the automotive aftermarket is moving from a traditional space to one defined by technology, safety and the overall user experience. In this new age, car accessories are not seen as optional extras. Instead, they are seen as essential enablers of modern mobility. In fact, consumers are looking for something that can help make their lives not only more efficient, but also more convenient, secure and personalized.An important role in making the above possible is played by the implementation of connectivity services. Modern vehicle owners are now looking for options that will allow them to have better control over their vehicles anytime and anywhere. To achieve these goals, consumers use vehicle accessories such as infotainment systems, GPS trackers, and remote vehicle management services. These technologies empower customers with actionable insights, improving both convenience and ownership experience.

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Safety is another factor that has started to gain importance as a purchasing decision. Due to increasing traffic density and changing driving scenarios, the need for safety protection is felt more acutely. Accessories like rearview cameras, parking sensors, and tire pressure monitoring systems (TPMS) are being widely adopted across segments. These solutions not only reduce risk but also increase driver confidence. Additionally, the penetration of such products through the aftermarket sector is making safety features more affordable and even available to budget car segments.Apart from connectivity and safety, consumers are also demanding smart and adaptive products. Consumers today want products that add value and enhance existing capabilities. Adaptive lighting systems and products that inform users of predictive maintenance needs are finding their place in the minds of consumers. They help improve performance and extend the life of the vehicle, thereby reducing the total cost of ownership.On the other hand, personalization continues to play an important role in shaping consumer behavior. Today’s modern car owners are looking for accessories that not only provide high performance but also reflect their personality. This change has led to an increase in demand for automotive parts that are seen with useful features and smart technology. As a result, the integration of style, connectivity and safety is creating a new category of premium aftermarket products.The shift towards smart, connected, and safety-focused accessories marks a new phase of growth for India’s automotive aftermarket. With technologies like IoT, AI, and data-driven solutions becoming commonplace, the aftermarket has a key role to play in improving the overall mobility experience in the country. Going forward, industry players will need to focus on providing solutions that are reliable, easy to access and future-ready that meet the growing expectations of consumers. The growing popularity of these innovative auto parts is not just a passing trend, but a sign that a structural shift is underway in the way mobility is perceived and experienced. As vehicles become more intelligent and user-friendly, accessories are poised to play an even bigger role in boosting driver confidence and making travel safer, better and more connected for people across the country.Disclaimer: The views and opinions expressed in this article are solely those of the original author and do not represent those of The Times Group or its employees.



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