How character-driven titles became Indian cinema’s biggest hit formula before ‘Raaka’
Allu Arjun played the role of Pushparaj in Sukumar’s serial ‘Pushpa’. The hero’s rough looks, dialogues, gestures, slang and mannerisms became very popular all over India. Dialogues like “Thaggede Le” made the film viral among the youth through social media platforms. As soon as the film released, fans started referring to Allu Arjun himself as…