Blake Lively says the alleged “mean girl” comment campaign linked to her legal battle with Justin Baldoni and Wayfarer Productions took a heavy toll on her career and businesses. In newly cited court filings dated April 17, the actor argued that the alleged campaign damaged his reputation, reduced future earnings and damaged his brands. The latest filing significantly raises the amount sought, putting the damages sought at more than $290 million as the case approaches trial.
Blake Lively’s legal battle and claim for 300 million USD in damages
Page Six reported that Lively said she suffered “approximately $36.5 to $40.5 million in monetary damages” for Baldoni’s alleged retaliatory use of phrases such as “tone deaf,” “bully” and “mean girl.” The report also said Lively relied on expert Dr. Ashlee Humphreys, a professor of marketing communications at Northwestern University, who concluded that statements made by Baldoni’s attorney, Bryan Freedman, caused further damages “in an amount estimated at $24,375,267.Fox News separately reported that Lively’s earnings-related damages range from US$34.3 million to US$87.8 million.
According to the filings, Humphreys measured the online reach of the statements by impressions and then awarded “special dollar damages.” Lively’s team also argued that missed opportunities between 2024 and August 2029 contributed to the claimed losses. Those missed opportunities allegedly included studio films, independent projects and a limited TV series.
Justin Baldoni’s response and the ‘It Ends With Us’ court case
Lively also said her companies, Betty Booze and Blake Brown, lost between $39.6 million and $143.5 million in earnings as a result of the legal battle. In addition, he is seeking between US$250,000 and US$400,000 for what he says is “pain and suffering, physical pain and humiliation”.Baldoni’s lawyers withdrew the April 17 file. They argued that online descriptions of Lively as “a ‘mean girl’, a ‘bully’, difficult to work with or ‘tone deaf’ “didn’t further damage her reputation” because allegations about her character “were widespread before Lively began working with Baldoni and Wayfarer”.
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The controversy arose over ‘It Ends With Us’. A judge has already dismissed 10 of Lively’s 13 claims. The case is still ongoing with three claims, including breach of contract, retaliation and aiding and abetting retaliation, with a trial set for May 18.Disclaimer: The information in this report is based on a legal hearing reported by a third party source. The details given are allegations made by the parties involved and are not proven facts. The case continues, and a final verdict has not been reached. The publication does not claim that the allegations are true.
